Privacy Policy

Morni Brows & Lashes
Effective Date: August 9, 2026

Morni Brows & Lashes (“Morni,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, purchase our products, communicate with us, or otherwise interact with our services.

1. Information We Collect

We may collect personal information that you voluntarily provide to us, including:

• Name

• Email address

• Phone number

• Billing and shipping address

• Order and purchase information

• Payment and transaction information

• Salon or business information

• Customer service communications

• Marketing and communication preferences

We may also automatically collect certain information when you visit our website, such as your IP address, browser type, device information, pages viewed, referring website, and interactions with our website.

2. How We Use Your Information

We may use your information to:

• Process and fulfill orders

• Process payments and transactions

• Provide order confirmations and shipping updates

• Respond to customer service requests

• Manage customer accounts

• Improve our website, products, and customer experience

• Prevent fraud and unauthorized transactions

• Send promotional emails, text messages, special offers, and product updates when permitted

• Measure and improve our advertising and marketing campaigns

• Comply with applicable legal and regulatory requirements

3. Text Message and SMS Communications

If you provide your mobile phone number and consent to receive text messages from Morni Brows & Lashes, we may send you promotional messages, special offers, abandoned-cart reminders, order-related communications, and other marketing messages.

Message frequency may vary. Message and data rates may apply.

You may opt out of marketing text messages at any time by replying STOP. You may reply HELP for assistance.

Consent to receive marketing text messages is not a condition of purchasing our products.

We do not sell or share your mobile phone number, SMS opt-in data, or SMS consent information with third parties or affiliates for their own marketing or promotional purposes.

4. Cookies and Tracking Technologies

We may use cookies, pixels, analytics tools, and similar technologies to operate our website, understand how visitors use it, remember preferences, measure advertising performance, and provide more relevant advertising.

Some third-party service providers may also use cookies or similar technologies in connection with services they provide to us.

Depending on where you live, you may have the ability to manage or opt out of certain cookies or advertising-related data collection.

5. How We Share Information

We may share personal information with trusted service providers that assist us in operating our business, such as:

• Website and e-commerce providers

• Payment processors

• Shipping and fulfillment providers

• Email and SMS communication providers

• Analytics providers

• Advertising and marketing platforms

• Customer service and business technology providers

These providers may receive information only as reasonably necessary to perform services on our behalf, subject to their respective obligations and applicable law.

We may also disclose information when required by law, to protect our legal rights, prevent fraud or abuse, or in connection with a merger, acquisition, financing, sale, or transfer of all or part of our business.

6. Advertising

We may work with advertising platforms to display advertisements and measure their effectiveness. These platforms may receive information about your interactions with our website through cookies, pixels, or similar technologies.

Depending on applicable law, you may have rights to opt out of certain targeted or cross-context behavioral advertising.

7. Payment Information

Payments may be processed by third-party payment processors. Morni Brows & Lashes generally does not directly store complete credit or debit card information when payments are processed through these providers.

Payment providers process your information according to their own privacy and security practices.

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure, and we cannot guarantee absolute security.

9. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain appropriate business and transaction records, resolve disputes, enforce agreements, and comply with legal obligations.

10. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information, which may include the right to:

• Request access to personal information we maintain about you

• Request correction of inaccurate information

• Request deletion of certain personal information

• Opt out of certain marketing communications

• Opt out of certain targeted advertising or data-sharing activities

• Request additional information about how your personal information is processed

To submit a privacy request, please contact us using the information provided below. We may need to verify your identity before completing certain requests.

11. Email Marketing

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in our marketing emails.

You may continue to receive non-promotional communications that are necessary to complete transactions or service your account, such as order confirmations and shipping notifications.

12. Children's Privacy

Our website and products are not directed toward children under 13, and we do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child in violation of applicable law, we will take reasonable steps to delete it.

13. Third-Party Websites

Our website may contain links to third-party websites or services. Morni Brows & Lashes is not responsible for the privacy practices, security, or content of third-party websites.

We encourage you to review the privacy policies of third-party services before providing personal information to them.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, technology, or applicable laws.

When changes are made, we may update the “Effective Date” at the top of this Privacy Policy.

15. Contact Us

If you have questions about this Privacy Policy or would like to submit a privacy-related request, please contact: